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Tag Archives: marketing
A bank card for your mistress
A bank card for mistresses?
Posted in Advertising and Marketing
Tagged advertising, banks, credit cards, Huaxia Bank, marketing, mistress, Pretty Girl Card
Comments Off on A bank card for your mistress
Tax invoice spam
Chinese Mobile phone spam in 2008.
Posted in Advertising and Marketing
Tagged advertising, email, marketing, mobile phones, SMS, spam
Comments Off on Tax invoice spam
Sanlu milk powder covers the Sahara
Sanlu’s September 2008 TV commercial for Western media, with the copy “For the past 15 years we have enough sale volume covered the entire sahara desert”. The ‘volume’ refers to milk powder.
Posted in Featured Video
Tagged advertising, food safety, marketing, melamine, milk, PR, PR crisis, Sanlu
Comments Off on Sanlu milk powder covers the Sahara
Why Tom Doctoroff is wrong about China
A video interview with Paul French about Tom Doctoroff and Carl Crow.
Posted in Featured Video
Tagged advertising, Carl Crow, marketing, media, Paul French, Thomas Crampton, Tom Doctoroff
Comments Off on Why Tom Doctoroff is wrong about China
American Apparel in China
Clothing brand American Apparel to set up shop in China, selling U.S. made clothes.
Posted in Business
Tagged advertising, American Apparel, Fashion, marketing, retail
Comments Off on American Apparel in China
Mobile phone spam list of shame
A list of companies condemned for sending mobile phone SMS spam
Posted in Advertising and Marketing
Tagged advertising, Beijing News, CCTV, consumer rights, Focus Media, marketing, mobile phones, spam
Comments Off on Mobile phone spam list of shame
China Businesscast: The creative agency landscape
An interview with the managing director of a boutique design firm in Beijing, discussing the creative industry in China.
Posted in Advertising and Marketing, Danwei FM, Media and Advertising, Media business, Typography
Tagged advertising, branding, communications, copywriting, design, identity, logos, marketing, print, standards
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Laptops: Chinese Internet word of mouth
A white paper about Internet word of mouth about laptop computers.
China Businesscast: Olympics Marketing Part 4
In this episode I speak with the PR executive at Ketchum Newscan who is handling the Olympics campaign for Lenovo.
Posted in Business, Business and Finance, Danwei FM, Media and Advertising, Olympic Diary — Beijing 2008, Public Relations
Tagged advertising, bbs, blogs, marketing, Olympics, politics, PR
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China Businesscast: Olympics Marketing
What makes the Olympics so important to the Chinese consumer?
Posted in 2008 Beijing Olympic Games, Advertising and Marketing, Business and Finance, Danwei FM
Tagged China Businesscast, marketing, Olympics, podcasts, Tom Doctoroff
Comments Off on China Businesscast: Olympics Marketing