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Category Archives: Advertising and Marketing
Another appeal from Jimmy Wales
The Wikipedia founder appeals to City Evening News readers on behalf of Maurice Lacroix.
Posted in Advertising and Marketing, Front Page of the Day
Tagged City Evening News, endorsement, Jimmy Wales, Maurice Lacroix, Wikipedia
Comments Off on Another appeal from Jimmy Wales
Can we interest you in a beautiful woman and a small fortune?
Impotent tycoon seeks reliable man to have child with 29-year bombshell wife. Generous compensation offered.
Posted in Advertising and Marketing
Tagged ads, models, scams
Comments Off on Can we interest you in a beautiful woman and a small fortune?
A blue-collar beer goes upmarket
Try out the new PBR — just 300 RMB in Beijing.
Posted in Advertising and Marketing
Tagged beer, Pabst, Window of the South
Comments Off on A blue-collar beer goes upmarket
The authentic South African experience, with Huang Jianxiang
An ad for Sina’s coverage of the World Cup.
Posted in Advertising and Marketing, Sports
Tagged 2010 World Cup, Africa, Huang Jianxiang, South Africa
Comments Off on The authentic South African experience, with Huang Jianxiang
Spot the real news
The top red headline in the Shanghai Morning Post turns out to be an ad. Real news is nearly unrecognizable on the front page.
Posted in Advertising and Marketing, Front Page of the Day
Tagged advertising, Shanghai Morning Post
Comments Off on Spot the real news
White space carries unintended meaning in a print advert
Intel runs an ad with lots of whitespace. The immediate reaction among media-savvy readers: censorship!
Posted in Advertising and Marketing, Censorship, Newspapers
Tagged 21st Century Business Herald, censorship, Intel
Comments Off on White space carries unintended meaning in a print advert
Premier Wen’s unwitting endorsement of reading glasses
Presbyopia reading glasses exploit Wen for advertisement
Posted in Advertising and Marketing
Tagged advertisements, Chongqing Economic Times, newspapers
Comments Off on Premier Wen’s unwitting endorsement of reading glasses
Meet the 64 million dollar media man: writing competition
A competition: To enter, please write a 100 to 1000 word article in English on subject of the most interesting brand in China.
Posted in Advertising and Marketing
Tagged brands, contests, Masters of the Brand, Procter & Gamble
Comments Off on Meet the 64 million dollar media man: writing competition
The Storm Warriors is awesome. You just don’t realize it yet!
A full-page ad in today’s paper explains a few confusing things about the film.
Posted in Advertising and Marketing, Film
Tagged ads, movies, The Beijing News
Comments Off on The Storm Warriors is awesome. You just don’t realize it yet!
Jinkela: wacky ads for a miracle fertilizer
A screwball video advertisement about a fertilizer supplement called Jinkela, or Golden Clumps, is doing its rounds on the Chinese Internet.
Posted in Advertising and Marketing
Tagged advertisements, agriculture, fertilizer, Jinkela, video
Comments Off on Jinkela: wacky ads for a miracle fertilizer