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Tag Archives: advertising
CCTV rakes in big ad money
CCTV reveals the results of its 2008 ad auction.
Posted in Front Page of the Day
Tagged advertising, Baidu, CCTV, New Express
Comments Off on CCTV rakes in big ad money
Tax invoice spam
Chinese Mobile phone spam in 2008.
Posted in Advertising and Marketing
Tagged advertising, email, marketing, mobile phones, SMS, spam
Comments Off on Tax invoice spam
In Shaanxi’s ad industry, there’s a new cowboy in town
The Economic Observer reports on a former journalist who now slings fancy copy in the service of PR for New Development Zones.
Posted in Advertising and Marketing, Guest Contributor
Tagged advertising, Qujiang, The Economic Observer, Xi'an
Comments Off on In Shaanxi’s ad industry, there’s a new cowboy in town
May the Milk Wars commence!
Ads and PR for beleaguered milk companies Yili, Bright and Mengniu.
Posted in Advertising and Marketing, Guest Contributor
Tagged advertising, Bright Dairy, melamine, Mengniu, milk, milk scandal, public relations, Sanlu, Yili
Comments Off on May the Milk Wars commence!
Real men have problems, too
Men’s Time (熟男志), an internal publication of Tongji Male Hospital.
Posted in Advertising and Marketing
Tagged advertising, bbs, IPR
Comments Off on Real men have problems, too
Sanlu milk powder covers the Sahara
Sanlu’s September 2008 TV commercial for Western media, with the copy “For the past 15 years we have enough sale volume covered the entire sahara desert”. The ‘volume’ refers to milk powder.
Posted in Featured Video
Tagged advertising, food safety, marketing, melamine, milk, PR, PR crisis, Sanlu
Comments Off on Sanlu milk powder covers the Sahara
Olympic Danwei
New content on Danwei for the Olympics: video, media timeline,
Posted in 2008 Beijing Olympic Games
Tagged advertising, Beijing, cities, Danwei, media, Olympics, urban life
Comments Off on Olympic Danwei
Western ad industry as bad as Western media?
A series of outdoor ads for Amnesty International are circulating on the China’s Internet forums.
Posted in Advertising and Marketing
Tagged advertising, Amnesty International, Olympics, TBWA
Comments Off on Western ad industry as bad as Western media?
Liu Xiang at Olympic test event, sports and earthquake relief
Weekly sports news roundup.
Posted in Sports
Tagged advertising, gymnastics, hurdles, Kobe Bryant, Liu Xiang, Olympics, table tennis, Xing Huina
Comments Off on Liu Xiang at Olympic test event, sports and earthquake relief
CCTV disaster rate card
CCTV has a rate card for commercials during its live earthquake broadcasts.
Posted in Advertising and Marketing
Tagged advertising, CCTV, disasters, earthquakes
Comments Off on CCTV disaster rate card