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Category Archives: Advertising and Marketing
The history of sexy advertising ladies in China
From Daily Telegraph correspondent Richard Spencer’s blog: A tough Old China Hand …Paul French … was in Beijing to promote his latest book, Carl Crow: A Tough Old China Hand. Who to talk about first? Paul is a Londoner, with … Continue reading
Posted in Advertising and Marketing, Books, Media and Advertising
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Overpackaged CDs and tinned fiction
Second Hand Roses (二手玫瑰) new CD has lots of packaging. Also, YA novels in metal boxes.
Posted in Advertising and Marketing, Books, Media and Advertising, Media business
Tagged CDs, packaged fiction, Second Hand Roses, Wang Xiaofeng
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Col. Sanders gets makeover in new KFC logo
Col. Sanders gets an apron KFC’s icon Colonel Sanders is shedding his white suit jacket for a cook’s red apron. This Tuesday KFC unveiled a new logo that includes bolder colors and a more well-defined visage of the late Kentucky … Continue reading
Posted in Advertising and Marketing, Media and Advertising
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Nobel translators who don’t translate, and readers who don’t read
A Nobel Literature series is cobbled together from previous Chinese translations. And readers of Pamuk’s ‘My Name is Red’ complain that tey can’t understand it.
Posted in Advertising and Marketing, Books, Intellectual Property, IP and Law, Media and Advertising, Media business
Tagged Nobel Prize, Orhan Pamuk, plagiarism, Wenhui Book Review
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China Businesscast: The Future of Chinese Media
Earnshaw talks about running a lifestyle magazine in China and believes the death of magazines is imminent. The Chinese expression 从无到有(cong2wu2dao4you3), to emerge from nothingness, would be a fair way to describe how traditional and new forms of Chinese media … Continue reading
Posted in Advertising and Marketing, Business, Business and Finance, Danwei FM, Foreign media on China, Internet, Magazines, Media and Advertising, Media business, Media regulation, Newspapers, Trends and Buzz
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Jack Ma: Vision, and fears of a bubble
The elf that roared Last week your correspondent was a panelist at a huge conference in Shanghai about interactive and search engine marketing called Ad:tech. The keynote speaker was Jack Ma (马云), the elfin and charismatic founder and CEO of … Continue reading
Posted in Advertising and Marketing, Internet, Media and Advertising, Media business, Trends and Buzz
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Hu Ge’s new spoof: Action movie dodgy drug infomercial
Hu Ge has a new parody film out.
Posted in Advertising and Marketing, Internet, Media and Advertising, Media business, Media regulation, State media, Trends and Buzz
Tagged egao, Hu Ge
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12 types of medical ads banned from print media
The General Administration of Press and Publications (GAPP) and the State Bureau of Industry and Commerce have banned advertising in print publications for abortions and for treatments for 11 different diseases including AIDS, cancer, syphilis and epilepsy. The ban is … Continue reading
Posted in Advertising and Marketing, Media and Advertising, Media regulation
Tagged GAPP
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Shanghai bans “corruption tour” advertisements
“Corruption tours” including “Sanshandao Corrupt Leisure Trip”, “Classic Corruption Official Tour” and “Corruption Lunch” were recently advertised in a Shanghai newspaper by the Yingyun Trading Company of Hongkou district in a local newspaper. Concerned local citizens complained the district Bureau … Continue reading
Posted in Advertising and Marketing, Media and Advertising, Newspapers
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“It’s for you”
Wilbur Pan and Angela Chang in a cute Coke ad.
Posted in Advertising and Marketing, Media and Advertising, TV
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