Category Archives: Advertising and Marketing

Not in China, not media, but it is at least related to advertising: Pakistan’s newest fragrance, straight from the streets of Lahore: Eau de Afghan cave? Must smell really wonderful. From Pakistan’s Daily Times.

This ad promoting a new plane from Airbus appeared in yesterday’s People’s Daily. The People’s Daily has a perfect target readership to present to certain types of advertisers: it is the newspaper that all government cadres all get. By the … Continue reading →

Basically, you are WPP’s bitch. They own at least a third of the world’s biggest advertising and marketing agencies. This is from their website: What does ‘WPP’ stand for? ‘WPP’ stems from ‘Wire and Plastic Products’, a UK manufacturer of … Continue reading →

Jason Mills sent in this photo which he found on the Internet. It was apparently taken somewhere on the Shanghai subway.

Are China’s real estate developers finally going completely round the bend? The headline in the ad below reads: “Love is when she is the only the thing in your eyes.” Who is this beautiful woman? She’s a golfball. The ad … Continue reading →

In the past year, outdoor advertising expenditure has jumped by 126%, the largest increase of all types of advertising media. According to China Business (zhongguo jingying bao, Feb 23, 2004), ad-spend on outdoor media will maintain its high rate of … Continue reading →

China’s first branded domestic help company started business this year, according to the People Daily (print edition, Friday February 20). Named Chuan Mei Zi or Sichuan Little Sister, the company cooperates with a Chengdu women’s association to find and train … Continue reading →