This lightbox is hanging at the entrance to an alleyway off Wangfujing.
It’s got to be a pirate sign right? The logo doesn’t even have the right number of sun-ray spikes. Compare it to the Days Inn logo on the budget hotel chain’s website.
But when you look for a Days Inn hotel in Beijing, you find that the pirate sign actually belongs to a real Days Inn. Here is their address:
Days Inn is owned by Cendant, which also owns Budget and Avis car rental companies. Always trying harder!