Category Archives: Advertising and Marketing

Advertising business, print media forum, Viagra, annoyed mayor, Xinhua babes, Africa and China

Posted on 2005-04-01 by Jeremy Goldkorn

Some Friday China news: Xinhua: Which way forward for advertising? A look at the prospects for China’s advertising industry as the sector prepares to open up to wholly foreign-owned companies at the end of 2005. Gratuitous girlie pics on Xinhua … Continue reading →

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Blogger babe T-shirt endorsement

Posted on 2005-03-29 by Jeremy Goldkorn

Xiaxue is a blogger in Singapore. She writes girly banter in Singapore English (lots of la’s and wah’s). Some of it is racy, such as the post excerpted below about how girls can measure penises using their hands: *To the … Continue reading →

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Chinese media en rose

Posted on 2005-03-10 by Jeremy Goldkorn

Asia Business Intelligence was one of the earliest China-focused business blogs, originally on Salon.com’s blog server. It has now migrated to its own website. A recent posting asks: “Is it all that rosy for media investments?” The post includes links … Continue reading →

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CTR report: China ad spend 2004

Posted on 2005-03-02 by Jeremy Goldkorn

CTR is a China market research firm, jointly owned by TNS and CCTV-subsidiary CITVC. They have released a report on advertising expenditure in 2004 in China, including Hong Kong and Taiwan. The report includes breakdowns by advertiser industry, territory, and … Continue reading →

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193.5 billion yuan spent on advertising in China in 2004

Posted on 2005-02-24 by Jeremy Goldkorn

From here: According to Chinese research firm CTR, mainland China’s 2004 advertising expenditure increased 25 percent over 2003 to 193.5 billion yuan. Advertising expenditure in mainland China, Taiwan and Hong Kong was 359.3 billion yuan last year. Television advertising is … Continue reading →

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Budweiser sponsors government propaganda shock

Posted on 2005-02-10 by Running Dog

Renowned global urine pedlars, Budweiser, seem to have struck some sort of a deal with the Shanghai government. The slogan says: “Control the quantity and improve the quality of the Chinese population. All of society is concerned about population problems.” … Continue reading →

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Spring Festival On TV

Posted on 2005-02-05 by Joel Martinsen

The annual Spring Festival Gala on CCTV is an elaborately planned and meticulously choreographed affair that serves as background entertainment to the Lunar New Year festivities of half of China’s population. Although the organizers have released a tentative program, the … Continue reading →

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Psychic Ads off TV

Posted on 2005-01-31 by Joel Martinsen

The State Administration of Radio, Film and Television issued an edict last Thursday banning commercials that advertise fortune-telling SMS services. The memo, Further Strengthening the Governance of Advertisements for Text and Audio Services, is directed at radio and television ads … Continue reading →

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Six billion in easy credit from the Bank of China

Posted on 2005-01-27 by Jeremy Goldkorn

Sohu.com has a news story today with the headline: Six million yuan mysteriously disappears from the Bank of China: branch manager and his family flee to Canada Next to the story is an advertisement for Bank of China credit cards … Continue reading →

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Do whatever the hell you want, as long as you don’t do it on paper or via broadcast

Posted on 2005-01-26 by Jeremy Goldkorn

Do whatever the hell you want, as long as you don’t do it on paper or via broadcast

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