Danwei’s event tomorrow night on the future of mobile media is now fully booked and registration is closed. From now until Wednesday, we will publish short Q&A pieces with media and digital experts, thoughts on the future of the media industry in a 3G world.
Today’s answers are from Tangos Chan, Vice President at China Growth Capital and editor of the China Web Radar blog. His answers in Chinese are on the Opposite House blog.
1. What will the biggest thing in mobile media in 2010 be?
Media includes games, news, apps, video, podcasts, SMS novels etc. etc. An information or entertainment product that can be viewed, played or interacted withon a mobile phone.
As more mobile phones with better functions emerge onto the market, more users will see mobile phones as a tool for getting onto the Internet.
So on the whole, wireless services based on the Internet will be welcomed by users, especially wireless SNS and wireless social games. And in 2010, microblogging services hosted on web portals such as Sina mocroblogging might drive Twitter-type instant information services to explode in the wireless applications sphere.
2. How is the job market going to change because of mobile media?
Most Internet providers will place more emphasis on mobile phone users in 2010, so they will need to develop wireless applications or interfaces, and drive the need in recruitment markets for talented people in wireless development or designers of wireless applications/interfaces and testers.
At the same time because Android mobiles and iPhones are increasingly used by Mainland users, developers who base themselves around these two operating systems will be welcomed.
What type of companies will make money? Examples?
The spread of wireless will mean that more wireless advertising services will be needed and these companies, like Madhouse, will benefit. An increase in demand for wireless application software may drive the development of download websites for wireless applications. Developers for wireless social games will benefit from the increased use of wireless SNS.
See also Thomas Crampton, Benjamin Joffe and Lu Gang‘s answers to the same questions.
This Danwei event is brought to you by Danwei Jobs, The Opposite House and Waggener Edstrom.