BQ: the new IPR friendly Beijing Youth Weekly

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After listing on Hong Kong’s stock exchange last month, Beijing Media Corp. is cleaning up its act.

The company’s tabloid Beijing Youth Weekly comes in two sections each week. They used to be called ‘Hello’ and ‘OK!’ in English, in imitation of the popular tabloid mags sold in the US, UK and other markets. The new version’s Chinese name remains Beijing Qingnian Zhoukan (Beijing Youth Weekly), but the English names on both sections are now ‘BQ’.

The pictured cover features actress Li Xiang. You can see the old Hello and OK! covers on Danwei.org here.

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