China Businesscast: The casual game trend in China’s online gaming industry

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Good fun, but most would prefer virtual mah-jongg.

Despite the success of complex role playing games such as World of Warcraft among Chinese gamers, game makers are moving towards simpler and less involved games.

In this episode of China Businesscast, Paul Waide talks about this trend towards casual games in China’s online gaming industry. Paul Waide is Vice President of Content for JLM Pacific Epoch, a TMT industry intelligence firm based in Shanghai.

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