
A new public service advertisement about preventing AIDS has recently appeared in Beijing’s subway carriages. This ad is from China’s Center for Disease Control and Prevention (China CDC). The message is very clear: use condoms correctly to prevent the spread of AIDS and other venereal diseases. A very inspiring and revolutionary slogan!
The design of the ad shows colorful condoms making up a few flowers to decorate the four letters of “AIDS”, of which the ‘A’ is a red silk ribbon. The text under the headline is trying to teach you the benefits of using condoms and how to use them properly.
The logo of the sponsor Durex also appears at the bottom with China CDC’s name.