Does this look at all familiar?
Hmm.
Hmm.
The picture at the top is an advertisement by Sohu, a major Chinese internet portal operated by a Nasdaq-listed company. The ad has recently appeared in various women’s magazines, and is intended to publicize a women’s section of the portal.
Sohu’s name derives from the Chinese ‘souhu’ or ‘search fox’ hence the fox tail logo. The main tagline, just underneath the bottle, means “You just need a tiny bit to attract people”.
I guess you need just a tiny bit of chutzpah to blatantly rip off Chanel!
Curious lawyers will find Sohu’s English language Investor Relations page worth a look. It’s here.