What is this about?
The growth of video-publishing on the web is an extraordinary opportunity for companies to do video advertising: a powerful, measurable and much cheaper alternative to TV.
As part of our exploration of new media, the Danwei TV crew is cooperating with Beijing ad agency Standards Group to conceive and produce viral video ads for the Internet as a service for companies in China.
The advert above was conceived and produced to publicize Standards Group’s agency services.
If you want to produce a web video commercial, please contact Jeremy at Danwei, or Mauro at Standards Group.